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HomeWorldUK News'What sorcery is this?' - BBC release stunning immersive 3D World Cup...

‘What sorcery is this?’ – BBC release stunning immersive 3D World Cup app that lets fans experience match as players


THE BBC’s brand new virtual reality World Cup experience has left fans shocked.

With the 2026 World Cup kicking off on June 11, the British broadcaster has launched a completely unique way to watch the games in North America.

The viewing experience has a tactics mode to turn fans into analysts Credit: BBC
The first-person camera puts fans into their favourite players’ bootsCredit: BBC
The broadcast footage gives everyone the full experience from their sofaCredit: BBC
Third-person viewing is a new experience in the UK-first 3D experienceCredit: BBC

The viewing experience – a UK-first Beta 3D experience – allows fans to explore every fixture shown on the BBC in real-time.

Fans have been handed full-control over what angles they want to see.

And it is powered by live official Fifa data and technology from XR company Immersiv.io.

There is a broadcast view where viewers can control the camera angle and a tactical view with a bird’s-eye view of the full pitch.

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The third-person means fans can follow their favourite player on the pitch, while the first-person view is through a player’s eyes.

Statistics are also available as fans become their own football experts from the comfort of their sofas.

It has even been lauded as perfect for second-screen viewing.

Then the replays and highlights follow with even more opportunities to rewind key moments and switch cameras.

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The BBC said: “It’s your match, your way.”

But it is only available to fans watching in the UK.

The technology itself uses the data collected in a similar way to how semi-automated offside technology works.

BBC journalist Faisal Islam called the whole project “sorcery” in his recent X post, as he tuned in to watch Canada play Bosnia and Herzegovina.

Meanwhile, eager fans rushed online to comment on the spangly new viewing method.

One X user wrote: “This is insane that they have this much data to generate this.”

Another quipped: “Sorcery or soccery?”

Someone else said: “This is great for FM addicts who want to enjoy the world cup.”

But not everyone was over the moon with the 3D experience, one fan chimed in saying: “There is an even better way to watch every football game in 3D.

“Watch the game on normal TV. The graphics are amazing – very realistic.”

Another added: “Have the BBC just discovered graphics from the late 90s? That looks pish!”



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